How fraudsters target victims is not random or accidental—it is deliberate, calculated, and rooted in social engineering. Instead of breaking into systems, modern fraud relies on manipulating human emotions such as fear, urgency, trust, and financial stress. By understanding social engineering patterns and the logic behind victim selection, individuals and organizations can recognize scams earlier and significantly reduce the risk of financial loss.
Fraudsters start by studying people.
Who they are, what they fear, what they hope for, and where they lack experience.
Understanding who is targeted and why is the first step toward preventing fraud.
1. The Elderly: When Trust and Fear Are Exploited
Older adults are often targeted not because they are careless, but because fraudsters exploit trust, urgency, and emotional bonds.
Common tactics include:
- Calls claiming to be from banks, police, or government departments
- Messages about family emergencies requiring immediate money
- Threats designed to create panic and rush decisions
When fear takes over, verification is skipped — and that moment is all fraudsters need.
Be careful:
No legitimate authority demands money, OTPs, or urgent action over a call.
2. Young Adults & Teenagers: Confidence Can Be a Blind Spot
Younger individuals are comfortable with technology, but fraudsters don’t rely on technical ignorance — they rely on overconfidence and opportunity bias.
Common scams include:
- Fake job offers promising quick income
- Online lotteries and giveaways
- “Easy money” tasks that ask for data or small payments
The scam often starts small and harmless, gradually extracting sensitive information.
Be careful:
If something promises high rewards with little effort, pause and verify. Real opportunities don’t rush you.
3. Low-Income Individuals: Hope as an Attack Vector
Financial stress creates vulnerability — and fraudsters are quick to exploit it.
Common scams include:
- Instant loan offers with no checks
- Guaranteed investment returns
- Messages related to benefits or relief schemes
These scams are designed to trigger hope during hardship, making risk feel acceptable.
Be careful:
Any offer that guarantees money or relief without verification is a red flag.
4. Non-Tech Savvy Individuals: Familiarity Over Verification
Not everyone is comfortable navigating digital platforms — and fraudsters know this.
Common tactics include:
- Fake websites that look legitimate
- Phishing emails using known brand logos
- Malicious links disguised as routine notifications
Visual trust cues and familiar brand names often replace actual verification.
Be careful:
Always check website URLs, sender addresses, and never click links under pressure.
5. Financially Newly-Included Users: Inexperience Is the Window
First-time bank account holders and new credit card users are at high risk because security habits are still forming.
Common scams include:
- OTP sharing during phone calls
- Card skimming and unauthorized transactions
- Hijacking of government benefits
Fraud often strikes early — before users fully understand how financial security works.
Be careful:
Banks and payment providers will never ask for OTPs, PINs, or full card details.
The Core Insight: Fraud Manipulates Emotions, Not Systems
Fraud succeeds because:
- The real user authorizes the transaction
- There are no obvious technical anomalies
- Attacks may build slowly through trust and persuasion
Firewalls and tools cannot detect fear, urgency, or misplaced trust — but fraudsters rely on them.
Understanding patterns is far more powerful than reacting after loss.
What You Can Do
- Slow down when urgency is involved
- Verify before you trust — even familiar names
- Educate family members across age groups
- Recognize emotional triggers as warning signs
Fraud prevention begins before the transaction, not after it. So learn the pattern and protect yourself.
